Dave McNally Photography

The lat­est talk is all about how “Google leapfrogged Apple.” Yeah, right. The best com­ment so far:

Goog­gle = 1,000 dif­fer­ent direc­tions, all Beta, all half-baked.

Apple = 10 direc­tions, all pol­ished, all complete.

We’ve been huge fans of Apple TV since we bought the first ver­sion in 2007. It does exactly what it says it does. No fuss. We sub­scribe to var­i­ous shows, rent movies, or even buy them. The con­tent is avail­able through­out our Apple ecosys­tem (i.e., fam­ily room, desk­tops, lap­tops, iPods and iPads).

The com­pe­ti­tion will surely be good for Apple. I hardly think they’ve squan­dered the tech­nol­ogy lead. One soft­ware update later, and Apple TV may be more open to Inter­net con­tent. We can browse YouTube now!

Until Google starts releas­ing some hard­ware that gets actual trac­tion (unlike their failed phone), what we are left with is smoke and car­ni­val mirrors.